Everybody seems to be holding their breath for the election. That makes tough times for sales and marketing departments. The economic downturn makes things worse. That also means there is no better time than right now to step back and fix that broken sales process.
Last week I pointed out that the social networks phenomenon is relevant to sales and marketing and that it has a lot of potential value to business people. This week, let’s consider a relatively new and very interesting social network: www.twitter.com. Twitter communicates short messages, tiny postings (limited to 140 characters). The idea is to […]
Social networks are noisily having such an impact on the Internet and on sales and marketing in general, so I’ve been checking them out. If you are already familiar with Linked-In or Twitter, for example, you might wonder what took me so long. If you are like a lot of other people, however, your BS […]
Bill Zeeb from Switzerland wrote me last Friday afternoon to say: “… The education piece this week, while hitting home, drifts from your sales focus.” Trust me, Bill, in part 2 below, things will come into focus again!
Bill Zeeb from Switzerland wrote me last Friday afternoon to say: "… the education piece this week, while hitting home, drifts from your sales focus." Trust me, Bill, in part 2 below, things will come into focus again! In fact, the lesson in here is one of the most important in all of sales […]
Dean Kamen is an engineering genius. What many people don’t realize is that he is also a genius as a salesman. Below is link to three killer videos illustrating what I mean.* First: Two Videos If you haven’t seen these before, get ready to be mesmerized as Dean tells the story of developing […]
Dean Kamen is an engineering genius. What many people don’t realize is that he is also a genius as a salesman. Below is link to three killer videos illustrating what I mean.* First: Two Videos If you haven’t seen these before, get ready to be mesmerized as Dean tells the story of developing […]
A seminal article appeared in an American management journal in the late 1980s: The Germ Theory of Management by Myron Tribus. When I read that article, I was amazed to learn that when germ theory was discovered in the late 1800s, it was not welcomed by the medical profession! Tribus drew a brilliant analogy between […]
How do you decide how many salespeople you need? What their quotas should be? How big their territories should be? For that matter, when you are launching a product or expanding into a new market, how do you know whether your new salespeople are doing the right things or even whether they are doing things […]
Hello, I thought you would like to hear this interview I recently did for Stepp Sydnor’s TurnAround Radio. Click on the link http://tinyurl.com/6qcpcd to hear the interview!