The method of managing where managers give workers objectives, let them use any method they desire to achieve the objectives, and reward or punish them accordingly. (Also known as “management by objectives.”)
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Michael Webb founded Sales Performance Consultants to create a data-driven alternative to the slogans and shallow impact offered by typical sales training, sales consulting, and CRM companies. Michael helped organize and delivered the keynote speeches for the first conferences ever held on applying Six Sigma to marketing and sales. Connect with me on LinkedIn.
